NC Commerce

North Carolina Department of Commerce

(919) 814-4600 Location Parking
International
Nothing Compares (sm) - North Carolina

Capturing the Essence of North Carolina

With its scenic beauty and welcoming spirit, North Carolina has a special place in the hearts of residents, visitors and business leaders alike. Conversations with the people who know and love North Carolina helped us define the qualities that make the state so inspiring, and create the new expression of the North Carolina brand. The logo symbolizes the brand by focusing on the longleaf and other pine trees, a reflection of North Carolina’s strong roots and continued growth. The colors move from green to blue, mirroring the diverse landscape from the mountains to the sea. The tagline Nothing Compares captures the excitement of being connected to a place rich in ideas and opportunities.

View the Brand Video and See How Nothing Compares

We bring North Carolina’s story to life with a video tour that’s always in motion, and showcases the many ways that residents and visitors are inspired to see and do more. Traveling from the mountains to the coast, from the great outdoors to the thriving business landscape, the North Carolina brand video gives viewers a taste of the beauty, energy, innovation and warmth of the state where everything is possible, and Nothing Compares.


Meet North Carolinians Who Inspire Us All

These extraordinary neighbors found their inspiration in North Carolina, and in turn inspire us to make a difference in the state we proudly call home.



Arts, Innovation Guide N.C. Children's Hospital Program

Arts, Innovation Guide N.C. Children’s Hospital Program

Arts For Life began with a pediatric patient’s photography lesson. Now, it harnesses N.C.’s artistic and medical innovation to help thousands of kids heal.

Read more ...

"America's Rug Company" Woven into N.C. Community

America's oldest and largest braided rug manufacturer got its start in one business-friendly community of North Carolina.

Read more ...
Banking on N.C.'s Financial Tech Future
N.C.'s Choices are the Answer for Dr. Arch

Banking on N.C.'s Financial Tech Future

Ask millennial entrepreneur Ben Harrison his ideal location to launch and build a financial technology business, and his response might surprise you.

Read more ...

N.C.'s Choices are the Answer for Dr. Arch

Roy Archambault, MD, searched the U.S. for the perfect place to live, launch a business, vacation and retire. He found it in North Carolina.

Read more ...
NFL Star Returns Home and Grows N.C. Roots
 

NFL Star Returns Home and Grows N.C. Roots

Jason Brown knew leaving the NFL to give back to his Eastern N.C. home was a leap of faith. He had no idea what his community would give in return.

Read more ...
 


Contact

Kim Genardo
Director of Strategic and Economic Development Communication
919-733-3438
kim.genardo@nccommerce.com

end of section